Subscription Index is a weekly newsletter created for founders building subscription-driven businesses. It focuses on the practical strategies that increase recurring revenue, from pricing optimization to improving retention and expansion. Each issue delivers deep dives into the mechanics of subscription growth. Readers learn how companies refine their pricing tiers, improve conversion funnels, and reduce churn through better customer experiences. Written by Dan Layfield, who helped grow Codecademy from $10M to $55M ARR, Subscription Index shares real lessons from scaling subscription products.
